Banana Republic
Organic social and digital media campaigns I’ve lead for Banana Republic during my time working as a design team lead.
ART DIRECTION
DIGITAL DESIGN
PHOTOGRAPHY
VIDEO EDITING
’24 NYFW Social Campaign
I led the creative direction, concept, and photo capture for a social campaign with influencer Heather Hurst. We shot in various locations in Soho, NY to show a week in the life of an influencer during NYFW featuring key pieces from the September Collection.
Instagram Story Design
August ’24 Social Campaign
I led the creative direction, concept, photo and video capture for a social campaign with influencer Breanna Young, highlighting Banana Republic’s August Collection and Chinos product launch. We shot at different locations in Brooklyn, NY to show the versatility of the collection and Chinos through the concept of A Week in Chinos.
